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Loyalty, customer data, footfall, and marketing for malls and outlets, practical thinking from the team behind Coniq.

How to Create a Shopping Mall Marketing Strategy
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How to Create a Shopping Mall Marketing Strategy

Today’s retail destinations are facing more competition than ever before when it comes to driving customer footfall in 2024. Due to factors such as online shopping, expanding customer expectations, and increased competition, it has become necessary for shopping destinations to differentiate themselves to drive customer loyalty.

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Shopping Mall Sustainability: Leading the Way Towards a Greener Future
April 22, 2024·6 min read

Shopping Mall Sustainability: Leading the Way Towards a Greener Future

Shopping Mall Sustainability

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Loyalty Program Statistics & Trends You Need to Know in 2024
July 16, 2024·6 min read

Loyalty Program Statistics & Trends You Need to Know in 2024

Loyalty Program Statistics and Trends

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Why Food & Beverage is a Game Changer for Shopping Destinations
July 23, 2025·3 min read

Why Food & Beverage is a Game Changer for Shopping Destinations

Discover how F&B drives retail success. Customers visiting food & beverage outlets complete 167% more transactions, boosting footfall & dwell time.

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How Organisational Buy-In Ensures Loyalty Program Success
July 14, 2025·4 min read

How Organisational Buy-In Ensures Loyalty Program Success

Discover how organizational commitment and human engagement are key drivers for the success of loyalty programs, supported by Coniq's advanced tools and expert guidance.

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Personalization in Shopping Malls: How to Walk, Run & Fly
November 23, 2022·2 min read

Personalization in Shopping Malls: How to Walk, Run & Fly

Personalization in Shopping Malls is crucial for attaining loyal customers. Explore how to walk, run and fly today.

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Paid Loyalty Programs: Boosting Customer Retention with Exclusivity and Perks
November 15, 2022·7 min read

Paid Loyalty Programs: Boosting Customer Retention with Exclusivity and Perks

Are you looking for ways to boost customer loyalty and retention in your retail business? Explore how paid loyalty programs can create...

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How AI is Shaping In-Mall Experiences
August 21, 2025·3 min read

How AI is Shaping In-Mall Experiences

Discover how AI and LLMs are transforming in-mall experiences, enhancing personalization, optimizing operations, and fostering customer loyalty.

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It’s a fact. Loyalty program members spend more
December 13, 2021·4 min read

It’s a fact. Loyalty program members spend more

Loyalty program members spend more to get more in return. Offering valuable rewards can result in higher revenue for retailers year-on-year.

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Customer Profiles in Every Retailer's Database
June 28, 2024·8 min read

Customer Profiles in Every Retailer's Database

Understanding which customer profile your customers fall into will help your retailer boost revenue and more.

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Four Ways Shopping Malls can Save the World
January 21, 2020·5 min read

Four Ways Shopping Malls can Save the World

Four ways shopping malls and the retail industry can work to save our world with a mind to climate change and sustainability

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5 Retail Trends Mall Operators Can't Ignore
January 15, 2025·5 min read

5 Retail Trends Mall Operators Can't Ignore

Discover the top 5 retail trends of 2025 and learn how US mall operators can use them to elevate the shopping experience.

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How to personalize the customer experience
February 6, 2023·9 min read

How to personalize the customer experience

71% of your customers expect personalization, find out how to personalize the customer experience in your shopping mall.

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Wafi City Launches New Wafi Rewards Program Powered by Coniq
October 29, 2024·3 min read

Wafi City Launches New Wafi Rewards Program Powered by Coniq

Wafi City launches its revamped Wafi Rewards loyalty program, powered by Coniq’s innovative customer engagement technology.

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Why Environmental Sustainability Will Matter to Malls in 2021
January 8, 2021·5 min read

Why Environmental Sustainability Will Matter to Malls in 2021

Explore four ways business executives re-prioritise corporate initiatives to transform their malls into an environmentally friendly shopping destination

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The Ultimate Guide: How to Build An Effective Loyalty Program
March 21, 2024·10 min read

The Ultimate Guide: How to Build An Effective Loyalty Program

Gain expert insights and practical tips to help you build a loyalty program that truly resonates with your customers.

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Village Market Launches Circle Rewards Program to Elevate Customer Experience and Drive Growth
September 30, 2024·3 min read

Village Market Launches Circle Rewards Program to Elevate Customer Experience and Drive Growth

Check out the latest Circle Rewards Program Powered by Coniq. Village Market is Kenya's Premier Destination for Retail and Entertainment.

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4 Ways Retail Destinations Can Enhance Foot Traffic
March 11, 2025·5 min read

4 Ways Retail Destinations Can Enhance Foot Traffic

Boosting foot traffic starts with understanding it. You can't improve what you don't measure—Discover 4 ways to enhance foot traffic here.

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How Middle Eastern Malls Can Engage Shoppers with Data-Driven Strategies and Cutting-Edge Tech
April 17, 2024·8 min read

How Middle Eastern Malls Can Engage Shoppers with Data-Driven Strategies and Cutting-Edge Tech

Discover how Middle Eastern malls are revolutionizing shopper engagement through data-driven strategies and cutting-edge technologies.

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How loyalty programs can drive tenant engagement in shopping malls
February 19, 2024·5 min read

How loyalty programs can drive tenant engagement in shopping malls

How loyalty programs can drive tenant engagement in shopping malls

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It’s a fact - Your shopping mall loyalty program drives value to your tenants!
July 4, 2022·6 min read

It’s a fact - Your shopping mall loyalty program drives value to your tenants!

In a world where physical retail is being re-invented learn how a shopping mall loyalty program provides invaluable insights for its tenants

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How Shopping Malls Can Leverage Green Loyalty
August 30, 2022·8 min read

How Shopping Malls Can Leverage Green Loyalty

Shopping malls are choosing to adopt green loyalty in the hope of building trust with their customers. Find out how you can too...

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Who’s in Control? Why Third-Party Loyalty Programs don’t Work for Everyone
June 9, 2022·5 min read

Who’s in Control? Why Third-Party Loyalty Programs don’t Work for Everyone

Explore the difference between proprietary and third-party loyalty programs, to see which is more beneficial for your business.

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Top 5 Tips to Optimize Your Shopping Mall Marketing Strategy
August 1, 2022·5 min read

Top 5 Tips to Optimize Your Shopping Mall Marketing Strategy

We've compiled our top 5 tips to help you optimize your mall's marketing strategy. Not sure where to start? Read on to find out how...

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Playing to Win: How Gamification Is Revolutionizing Customer Loyalty Programs
August 4, 2022·5 min read

Playing to Win: How Gamification Is Revolutionizing Customer Loyalty Programs

Discover the power of gamification loyalty programs in shopping malls. Read now to level up your loyalty game!

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