Why the world's leading retail destinations choose Coniq
Coniq is the intelligence, CRM, loyalty and engagement platform built exclusively for retail destinations. Fifteen years of specialist work with the world's best malls, outlets and mixed-use schemes went into it.
Built for retail destinations. Not adapted for them.
A horizontal CRM or loyalty tool sees a single merchant. Coniq's products, workflows, data model and AI are built around the multi-tenant destination.
The destinations others benchmark against run on Coniq.
From flagship malls to leading outlet villages, operators stay with us for years, through multiple renewals and expansions.
Five things, not one.
It would be easy to say the data is the moat. The truth is it takes all five, and each one is hard to copy on its own.
Relationships
We keep our destinations for years, not campaigns. Long-term partnerships with leading operators mean the platform is shaped by how they actually work.
Trust
Loyalty runs on personal data. Access control, audit and privacy are how we build, and operators trust us with their shoppers because of it.
Expertise
Fifteen years focused on one thing: retail destinations. We know the operator's day, the tenant conversation and the reporting a landlord needs.
Deployments
Live across 188 destinations in 28 countries, from flagship malls to outlet villages. Proven at the scale serious operators run at.
Data and AI, together
107M shoppers and 7,500 brands of behaviour feed the AI. The data makes the intelligence specific, and the two only work as a pair.
shoppers
brands
destinations
countries
15 years helping lead destination loyalty and engagement.
Coniq has grown up alongside the sector: from the first destination loyalty programs to CRM, unified data and now AI.
- 1
The early years
Built loyalty for some of the first outlet villages and malls to treat the destination, not the store, as the customer.
- 2
Scaling up
Expanded across Europe, the Middle East, Asia and North America as operators standardised on the platform.
- 3
One platform
Unified loyalty, CRM, offers and customer data into a single system built around multi-tenant destinations.
- 4
The AI era
Adding shopper-facing and operator-facing AI on top of 15 years of destination data, the next evolution rather than a reset.
In the operators' words.
“Partnering with Coniq to develop the MOA Insiders® loyalty program has been a game-changer for Mall of America®.”
“We evaluated most of the MarTech platforms available and selected Coniq for their dedication to our industry.”

It comes back to the shopper
Every advantage on this page exists to make one shopper's visit better, and to prove the result to the operators who count on us.
Built for serious operators.
Destination data is sensitive and the operators running it answer to boards, tenants and regulators. Coniq is built for that scrutiny: security, privacy, governance and the scale large groups run at, with the documentation procurement teams ask for.
SOC 2 Type II
Independently audited for security, availability and confidentiality.
GDPR & UK GDPR
Operated under both, with data-processing agreements available for review.
MFA, SSO & RBAC
Role-based access with an audit trail of who changed what, and when.
Encrypted in transit and at rest
TLS in transit, encryption at rest, keys kept out of application code.
Procurement-ready
Security, privacy and vendor documentation for CFO, IT and legal review.
Built on infrastructure operators already trust
- Leading model providers
- Enterprise cloud
- Security & compliance partners
Named partners and certifications are shown to customers under review.
See what Coniq could do for your destination
A working demo on data shaped like yours, not a generic pitch.






