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Whitepaper: The changing face of outlets
For the first time, Coniq have conducted research which focuses specifically on the outlet sector in Europe. Coniq analysed c. 4 million transactions in 10 countries over two years, looking at the spending behaviours of loyalty customers, their relative value to the outlet and how factors such as tourism affected each country.
Download this whitepaper to get an in-depth view of the growing industry of outlets.