F&B offer in shopping malls increases transactions by 25% – Media Coverage
For this year’s MAPIC, there was a focus on Food and Beverage. As we work with some of Europe’s best shopping malls and outlets who offer a wealth of fantastic F&B brands, we delved into our latest data to show how F&B brands have a huge impact on how a customer shops.
Our latest data takes a view of 700K transactions in 15 malls across nine European countries and will highlight the ever growing importance of a strong F&B proposition in shopping malls and outlets.
Take a look below to see what our findings were and where its been picked out across European media outlets.
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