Indonesia – February 2025– Summarecon Villaggio Outlets is thrilled to announce its partnership with Coniq, for the launch of the Villaggio Privilege Club on February 17th, 2025. This innovative program represents a significant transformation of the company’s legacy VIP membership initiative, aimed at enhancing the shopping experience for VIP customers.
The Villaggio Privilege Club will feature a fully integrated loyalty and customer engagement platform, powered by Coniq’s sophisticated CRM and marketing automation technology. This initiative is designed to build and maintain a robust database of high-value customers, revolutionizing Villaggio Outlets' approach to customer retention through digital innovation.
"With the Villaggio Privilege Club, we are taking a significant step in our engagement with our most valued customers," said Abdullah Sayeed Asraf, Center Head of Summarecon Villaggio Outlets. "This program allows us to centralize customer data, enabling effective customer analysis and insights. We are excited to offer our VIP members meaningful shopping and lifestyle experiences."
Additionally, the Villaggio Privilege Club will connect with the center’s Wi-Fi, website, and parking systems to provide a cohesive shopping experience for all members. This strategic partnership with Coniq empowers Villaggio Outlets to leverage advanced marketing technologies, creating enriched experiences for all guests.
"We’re thrilled to collaborate with Summarecon Villaggio Outlet on the launch of its new loyalty program," said Ben Chesser, CEO of Coniq. "This is a major milestone in Coniq's growth, and we’re excited to offer Villaggio’s customers even more rewards and incentives."
Summarecon Villaggio Outlets is Indonesia’s first authentic outlet shopping village, offering a world-class shopping destination in a European-style setting. With over 100 shops in a single level and its open-air design, the center invites visitors to linger and immerse themselves in a unique shopping atmosphere. More than just a shopping venue, Villaggio Outlets is a vibrant space where moments are shared, and memories are made.
For more information about the Villaggio Privilege Club, visit the website or download the mobile app.
Coniq is the leading provider of customer engagement and loyalty solutions for the most advanced retail destinations in the world. Their innovative technology solutions enable mall operators to generate revenue faster, by understanding, anticipating, and engaging customers in real-time, across multiple channels.
The Coniq platform powers billions in sales annually for its customers, with over 20 million consumers shopping from over 2,600 brands in 25+ countries worldwide. Our clients include Wafi City, Tanger Outlets, Mall of America, The Bicester Village Collection, VIA Outlets, and many others.