Footfall123 is now trading as Coniq.
- CLIENT: Chilango
- INDUSTRY: Mexican Restaurant
- SITES: 4
- LOCATION: Various sites in London and Kent
- WEB: www.chilango.co.uk
Chilango wanted a way to ensure that their normally quiet periods could be filled with customers.
On Monday mornings, using Footfall123, Chilango sends an email to their database offering a 2-for-1 deal for Monday, Tuesday or Wednesday lunchtimes. This email contains an offer barcode that can easily be scanned in store and redeemed.
This offer delivers Chilango up to £400 per day in additional sales and provides visibility of customers eager for off-peak offers. Chilango also focus these offers to balance the number of customers in each of their sites across London.
Using Footfall123 Chilango has ensured a steady stream of customers in their restaurants and increases productivity at off-peak times.
“We wanted a method of immediately driving guests into a specific restaurant at a specific time. Footfall123 allowed us to do this with ease and also helped us record the results of the promotion instantly.”